There’s nothing better than seeing a smile on a child’s face as they power up a gift for the first time. Except, perhaps, giving that child the chance to share their joy with kids where they need it most: children’s hospitals. And that’s just what the Duracell® Power A Smile campaign was all about.
Last holiday season, Duracell invited parents and kids to power smiles around the country. When parents uploaded a photo of their child, Duracell donated a dollar to the Mattel Children's Hospital at UCLA and other children's hospitals across the country to power another child's smile. Every photo donation went toward the children's critical needs as well as batteries for their toys.
The season was one of the brightest thanks to those who care so much about kids. And after all, that’s what the holidays are all about. Of all the things a battery can power, nothing is better than powering a smile.
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